YOUR FRANCHISE JOURNEY BEGINS HERE
Explore opportunities with trusted insight, structured support, and a partner at every step.
Raised on a dairy farm where my parents worked tirelessly, I learned early what it meant to build a life around hard work and resilience. Our family’s income often depended on milk prices we couldn’t control—some years brought abundance, others brought government subsidies just to stay afloat.
Discovering franchising later in life opened my eyes to a different path. I realized business ownership didn’t have to be unpredictable or overwhelming. Today, I help others explore a more supported path—with clarity, partnership, and confidence.
Meet Lexi
Follow a proven path to franchise ownership.
Exploring franchise ownership is easier when you know what to expect. The Franchise Fit Process gives you a clear roadmap—from defining your goals to evaluating the right brands—so each step feels structured, informed, and grounded. You’ll move forward with clarity, insight, and support designed around your life and long-term vision.
Step 1: Define your goals
Your journey begins with a focused conversation about your life, priorities, and long-term vision. Together, we clarify what you want your next chapter to look like and explore whether franchise ownership is the right fit. This step creates alignment and ensures every decision supports the life you want to build.
Step 2: Build your owner model
We translate your goals into a practical owner profile—how involved you want to be, what industries interest you, and what kind of business structure supports your lifestyle. This personalized Owner Model becomes the lens for evaluating every franchise brand, helping you stay grounded and confident as you explore options.
Step 3: Explore & validate
With a clear Owner Model, you’ll begin structured conversations with franchisors, learn how each brand operates, speak with franchisees, and compare real-world insights. Throughout this process, you’ll have guidance and perspective so you can evaluate each opportunity with clarity rather than overwhelm.
Step 4: Understand funding
We review the most common franchise funding pathways—SBA loans, 401(k)/ROBS, home equity, and more—so you understand what’s possible before speaking with lenders. When you’re ready, you’ll be connected with financing partners who specialize in franchise funding, giving you tailored, informed conversations.
Step 5: Make your move & become a business owner
As you near your decision, you’ll meet brand leadership, visit locations, and gain firsthand insight into operations and culture. This final step helps you determine whether the opportunity aligns with your goals, values, and long-term vision. When everything clicks, you’ll know you’re stepping forward with confidence.